Services
Long-Range Planning
Markin Consulting assists
event facility operations develop and implement long range plans. This
assistance includes recommending mission/purpose statements, identifying
short and long range goals objectives, evaluating and recommending
strategies to achieve the goals and objectives, and assessing the financial
and operational impacts of the strategies.
Market Demand Studies
Markin Consulting assesses existing and projected market demand and
community support for proposed projects and expansion plans. Market demand
studies include an assessment of market size, user needs, and competitive
facilities. We identify and recommend target markets, potential events and
activities, probable attendance, and supportable pricing. These studies
include detailed assessments of historical, current and potential events and
activities.
Master
Planning
Following the assessment of market support and
community needs, Markin Consulting evaluates and recommends the optimal
physical plant program for the project. We recommend size of the
facilities, suitable location, amenities, services, and support facilities.
These recommendations can entail renovations to existing buildings and
infrastructures as well as the construction of new buildings and structures.
Financial Feasibility Studies
Markin Consulting assesses the potential financial performance of the
proposed or existing facility by analyzing operating revenues and expenses,
the type and number of projected events and price sensitivity. We recommend
changes to management policies, organizational structures, and operating
policies that improve or enhance the facility's financial performance.
Projections of revenues and expenses and economic performance, in aggregate
and by profit/cost center, are prepared.
Funding Plans
Markin Consulting evaluates and recommends alternative financing methods,
often combining various funding mechanisms that increase the likelihood of
the project being successfully completed. Funding mechanisms can include
bond financing, tax abatements, lodging taxes, user taxes, special district
taxes, public/private ventures, and other solutions. Fund raising
opportunities are evaluated, including establishing a foundation, developing
community/business partnerships, and other means.
Economic Impact Analysis
The economic and fiscal impacts associated with building and operating
public assembly and convention facilities can be the driving force behind
the successful completion of the project. Markin Consulting identifies the
economic benefits and costs associated with constructing and operating the
project, in terms of jobs created, tax revenues generated, and incremental
purchases of goods and services.
